Balen Yetum

Have you ever wondered how your favorite mobile game managed to go viral overnight? Spoiler alert: it often involves a sprinkle of influencer magic. That’s right. Mobile game influencer marketing is not just a buzzword: it’s a crucial strategy for budding developers and established brands alike. So, grab your virtual controller, and let’s jump into […]

Imagine trying to lose weight without ever stepping on a scale. Frustrating, right? That’s exactly what it’s like diving into influencer marketing without a solid measurement strategy. If we want to maximize our return on investment and truly harness the power of our influencers, understanding how to measure influencer marketing effectively is crucial. Let’s jump